1&1 Ionos is Europe’s largest web hosting company and the second largest registrar of web domains globally, serving consumers and enterprises in 13 different countries, including Germany, the United Kingdom, and the United States. The company has implemented Green IT practices through many key initiatives focused on reducing energy use. Its newest data center incorporated modular design, state-of- the-art uninterruptible power supply systems, and direct free air cooling to reduce power consumption by 30% compared to the prior data center. Consolidating its small data centers and using renewable energy sources allowed the company to reduce overall power consumption by 10%. Most of the company’s internal servers are run on a cloud platform developed by 1&1, allowing the system to be 80% more efficient than comparable hardware solutions. The company also leverages Linux container technologies to host 9 million websites on only 7,000 physical servers, requiring 35% less energy than traditional platforms. 1&1 Ionos recently implemented an Energy Management System based on ISO 50001:2011 for a continuous optimization of all data centre infrastructure energy usage globally.
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